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Center for Health and Business

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Case Competition

Using AI to Solve Health Challenges

CHB Case Competition - Fall 2024

Topic: Health and Well-being of the Bentley Community

Problem Statement: Across the Bentley community, individuals from diverse groups—whether students, faculty and/or staff—face a variety of health challenges that impact both physical and mental well-being, including stress, anxiety and physical health concerns. As members of this community, we need a straightforward, reliable and accessible platform to support our wellness journey, tailored to the unique needs of each group.

Solution: The proposed solution aims to enhance health and well-being in the Bentley community by addressing physical, psychological, social, or emotional needs. It will leverage the Health Universe Platform to connect users with tailored resources, support systems and educational content based on their specific challenges and goals. By streamlining access to credible support, the solution seeks to foster resilience and a healthier community.

Format: Student teams were presented with a Case Solution Framework and had 1 week to come up with their innovative solutions and apps on Health Universe. During this intensive period, they received valuable guidance from faculty and entrepreneurial mentors, who provided feedback on their business plans, content strategy, product feasibility, and overall pitch. This support ensured the teams had the tools and insights needed to refine their ideas and present compelling solutions.

Awards and Opportunities: In addition to winning cash prizes, the top three winning teams will have the opportunity to present their cases at the Spring 2025 AI Summit in front of 250 health industry executives! The top five teams will also receive valuable mentorship opportunities.

Winners

Radiate
RADIATE. - FIRST PLACE
Fjorjada Plaku, Mehek Malhotra and Karanveer Lally

RADIATE. is a mobile app designed to enhance spinal health by addressing posture-related issues and early scoliosis detection in young adults. Using AI-powered image recognition, the app provides pre-screening for scoliosis, helping users identify potential spinal issues before they worsen. Additionally, Radiate educates users on posture improvement techniques and encourages regular assessments, making proactive spinal health accessible and engaging, but also tracking their progress.

View the RADIATE. app prototype on Health Universe (This link is a prototype in its initial phase and not yet a live application.)

Wellnest
WellNest - SECOND PLACE
Kelley Chen and Isabelle Han

WellNest is a personalized wellness app for the Bentley community. Using AI-driven mood tracking and campus-specific resources, it provides real-time support, identifies stress points, and connects users to the right campus services—making well-being accessible for all.

View the WellNest app prototype on Health Universe (This link is a prototype in its initial phase and not yet a live application.)

Nutrify
Nutrify - THIRD PLACE
Mirlan Tnaliyev, Tyler DeClercq and Arun Khemani

Tackling nutrition is tough enough, but college dining halls make it even harder. That's where Nutrify comes in! Nutrify is a personalized dietary tool to help students track their nutrition, calculate daily caloric needs, and make informed meal choices, promoting better health and well-being on campus.

View the Nutrify app prototype on Health Universe (This link is a prototype in its initial phase and not yet a live application.)

Mentorship Opportunities

Bentley BetterTogether
Bentley BetterTogether
Anna Kotlan and Naomi Tsegaye

We created the platform “Bentley Together” to foster meaningful and inclusive social interactions that expand connections beyond typical friend groups. This platform aims to build a sense of belonging, reducing loneliness and stress. By promoting psychological resilience, it helps improve overall mental health.

 

Additional Solutions

Auralight
Auralight
Sushmita Tandale and Marley Heidel

Our goal is to help individuals make informed choices about screen time by offering simple, practical strategies that fit into daily routines, promoting better health and well-being.

View the Auralight app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

Bondary
Bondary
Valeria Escamilla, Ariana Saa and Alessia Di Giulio

Wellness app that utilizes Instagram like features and machine learning to offer personalized support. 

View the Bondary app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

Myndful Steps
Myndful Steps
Aiden Melton and Chris Abbatangelo

Assess students' physical activity in association with psychological factors. Educate students on the concepts of exercise and the psychological factors that influence health behavior change. Finally, provide them with potential resources to address their needs. 

View the Myndful Steps app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

SoulMate
SoulMate
Nguyen Duc Anh, Vo Vinh Khang and Pham Thanh Khoa
Our solution is to develop a personalized AI advisor & chatbot to calculate and estimate sleeping time, exercise time, and share depressive moments, etc. Students will complete a questionnaire for our app to assess their stressors, and our app will suggest short- and long-term solutions to resolve stress. We aim to assist counselors by acting as their extended hands for students, allowing students to quickly diagnose issues and receive suggestions, and make students feel more comfortable seeking help.

View the SoulMate app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

Step Up
Step Up
Matt McAuliffe and Bright Li

Physical Activity Coaches and a Bentley Social Media app that incentivizes inactive students to become more active. The app will encompass an initial survey to gage the user's situation and preferences, followed up with short form content (testimonials, research, edits, and tutorials) to motivate and empower students to become more active, a habits page where they can track their daily physical activity habits, and a stats page which keeps tracks of their progress. The app will be integrated as a part of FDS so that students get valuable physical activity education that will change the course of their life.

View the Step Up app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

WeCare
WeCare
Suzanne Hillman and Long Doan

Detecting suicide risk factors to support reduction in suicide in Bentley students. We will be using research-backed AI-powered prediction assessments to inform an interactive chatbot. The chatbot will provide appropriate resources based on the level of risk identified by the results of the assessments.

View the WeCare app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

WellNest
WellNest
Fred Dong, Harry Chow and Tim Nolan

WellNest is a one-stop shop for Bentley students, offering personalized resources for healthy eating, fitness, and mental wellness. With AI-driven recommendations, it addresses the need for accessible wellness support on campus. This comprehensive solution empowers students to achieve their health goals and enhance their quality of life.

View the WellNest app prototype on Health Universe Bentley (This link is a prototype in its initial phase and not yet a live application.)

Sponsor

Health Universe

Health Universe provides the infrastructure that allows researchers and innovators at startups, academic medical centers, institutions, payers, providers and life sciences to build, deploy and share health AI apps.

Check out some of the apps that have been created on their platform already, https://www.healthuniverse.com/apps.

Judges

Joanna Brownstein
Joanna Brownstein
CEO and Founder
Brownstein Consulting, LLC

Joanna Brownstein brings over 20 years of leadership in healthcare and digital health, guiding companies to successfully navigate the complex landscape of product adoption and market growth. With deep expertise in product management, customer success, and operations, Joanna has played pivotal roles at innovative companies like Kyruus, Medically Home, and Navya Network. She is passionate about helping digital health startups—both in the U.S. and globally—break through adoption barriers and scale their solutions in new markets.

In addition to her consulting work, Joanna is the founder of Succeed Studio, a boutique executive coaching practice, that empowers entrepreneurs and senior leaders to elevate their impact. She also serves on the Board of Directors for Addgene, advises startups, and mentors future healthcare innovators through MIT Sloan's Healthcare Lab course.

dan caron
Dan Caron
Founder and CEO
Health Universe

Dan has a background that spans computer science and marketing, he brings a unique blend of technical expertise and strategic thinking to solve complex problems in healthcare. His experience founding three successful companies and co-founding a healthcare startup with a 9-figure valuation has equipped Dan with the skills and insights needed to drive meaningful change in the industry.

Some of Dan's notable achievements include:

  • Co-founding a healthcare startup with 300,000 physicians users doing 100,000,000 drug transactions per year
  • Hacking an insulin pump to create an automated closed-loop pancreas used by over 40,000 people
  • Founding Health Universe to build a dedicated space for Health AI collaboration and deployment
  • Guest Lecturer at Northeastern University
Shwen Gwee
Shwen Gwee
Founder, Chief Disruptor, Host
Health Disruptors Inc.; #GenAI4Pharma

Shwen is currently an independent consultant focused on Digital Health, Corporate Innovation and Generative AI. He is the founder of #GenAI4Pharma (a global series of events), an Executive in Residence (EIR) for Springboard Enterprises and is an advisor to a pharma-focused digital health accelerator, PharmStars. He is also an advisor and investor in numerous startups.

Prior to this, Shwen was the VP/Head of Global Digital Strategy at Bristol Myers Squibb (BMS), where where he was accountable to the Executive Leadership Team and the Board of Directors for leading digital innovation across the enterprise (R&D, Clinical, Commercial, Manufacturing & Supply Chain and Enabling Functions) and chairing the Digital Advisory Board, as well as for establishing the enterprise strategy for digital medicines and digital therapeutics.

Prior to BMS, he was the Co-Founder and Global Head of Open Innovation for the Novartis BIOME — a global network of digital innovation hubs, where he helped to launch multiple hubs internationally.

Shwen studied behavioral neuroscience at Northeastern University and completed his doctoral research in neuroscience at Cambridge University. He also received a "Chief Digital Officer" Executive Education certificate from the Northwestern Kellogg School of Management.

Bob Palladino
Bob Palladino
Executive, CFO, Investor

Bob is a senior financial executive with 35 years of global strategic and operating experience across multiple disciplines within the life sciences industry, including cytokines, proteins, peptides, cellometry, precision medicine, digital patient data and sequencing, delivery systems, drug discovery, medical products and pharmaceuticals. Bob has served as CFO for PeproTech, Inc. (now part of Thermo Fisher Scientific), New England Peptides, Nexcelom Biosciences ( now part of Perkin Elmer), Backpack Health (now, part of Konica Minolta Precision Medicine), Cutis Pharma (now, Azurity Pharmaceuticals), Arsenal Medical, 480 Biomedical (now, Lyra Therapeutics), Claritas Genomic (a Boston Children's Hospital spinout), BioNevia Pharmaceuticals, Consortium of Rheumatoid Researchers of North America, (now part of Thermo Fisher Scientific), PatientsLikeMe (now, part of United Health Group) and Biosphere Medical (now, part of Merit Medical). Bob founded Oxus Medical (Oximetry in Cardiac Resynchronization) and Tesa Medical (Orthopedics). Bob earned his MBA in Finance and Entrepreneurship from Babson College, Wellesley, Massachusetts.

Veronica Pierni
Veronica Pierni
Lecturer, Entrepreneur, Consultant

Veronica is enjoying her latest professional endeavor of teaching our next generation of leaders. Teaching is a natural next step, after a 30+ year career with varied experience in startups, early stage and multi-national companies around the globe. Veronica has focused primarily in the consumer electronics and medical devices sectors, and co-founded JamHub Corporation, the inventors of BandLab music collaboration platform and JamHub silent rehearsal studios.