The Design and Usability Center (DUC) at Bentley University hosts a User Experience Boot Camp for software and hardware engineers, industrial designers, and user experience specialists on March 14 - 18, 2011. The state-of-the-art program focuses on the growing importance of the user experience as a strategic business advantage and a point of differentiation in mature or hypercompetitive markets. The current curriculum will also reflect emerging market conditions and the latest employer demands. The week-long camp helps attendees acquire the skills needed to meet new scenarios and demands through hands-on workshops, interactive discussion sessions, and expert presentations.

Session topics include elements of the user experience; user research and market segmentation; design implementation and innovation; assessment and measurement; process improvement and success metrics. Participants will also have the opportunity to conduct a real-time usability test in Bentley's state-of-the-art Design and Usability Center.

Created in 2001, the Boot Camp and Bentley's Masters program in Human Factors in Information Design showcase the university's commitment to explore and improve the intersection of business strategy, user experience and product design.  Several of the country's leading authorities on user experience will present at this one-of-a-kind program, including:

• William Gribbons, PhD, director of the Human Factors in Information Design program and senior consultant, Design and Usability, Bentley University
• Bill Albert, director, Design and Usability Center, Bentley University

The cost of the program is $5,000, excluding hotel and travel accommodations. The cancellation policy requires that notice be submitted in writing. If you have any questions, please call Gail Wessell at 781.891.3167.

For more information and a registration form, please visit the Bentley University Usability Boot Camp website at http://usability.bentley.edu/boot-camp.