People seeking a top-notch night out are buzzing about BeeLine, a free mobile app from Nick Belsito that’s like having a private concierge at your fingertips.

Launched in 2014, BeeLine delivers prime-time access to popular restaurants and nightclubs in two U.S. cities, with others planned to come online. Users can pay as little as $3 to get off the queue and into the Royale Boston. Have deeper pockets? In San Francisco, BeeLine can coordinate your 2011 Bouchard-Finlayson Pinot Noir ready upon arrival at Michelin-rated Chez TJ.

  

We all want access to the maître d’ and to feel like we’re a regular every time we go out. We’re providing that experience to the masses.

Nick Belsito '08

“We all want access to the maître d’ and to feel like we’re a regular every time we go out,” says Belsito. “We’re providing that experience to the masses.”

Chic bistros find that it pays to cater to BeeLine users. According to Belsito, the no-show rate for even the trendiest restaurants and nightclubs is 10 percent and 80 percent, respectively. BeeLine clients, however, boast a 99 percent arrival rate and spend an average of 30 percent more than other customers.

Belsito showed an early talent for hospitality at Bentley, leading experiences in the North End and raising more than $20,000 through the annual wine tasting charity event for the Italian Club. Later, traveling for Raytheon in mergers and acquisitions, the former corporate finance and accounting major sought out the hottest venues across the globe.

Thus far, BeeLine’s primary users are young professionals, predominantly women aged 28 to 42. 

“The majority of our clients are friends who are going out and just want to guarantee they can have a great time together without hassle,” explains Belsito.

BeeLine just completed a program at Founders Space – named one of the top 10 accelerators in the U.S. by Forbes and Inc. magazines – and plans to expand into New York City, Los Angeles, Las Vegas and Miami by year’s end. 

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