Rusulenni Castro talks about money because so many other people don’t. Parents and schools, she says, often miss the boat on offering education and guidance in financial literacy, which leaves young people adrift to figure out these vital life skills on their own. That’s where Generation Wealthy comes in.

The three-year-old nonprofit, which Castro co-founded with four friends, creates free educational resources — primarily online videos — to help teens and young adults take control of their financial future. The venture has personal roots.

“Growing up, my mom didn’t know anything about money, and therefore she couldn’t drop down that knowledge to me,” says the alumna, who is from Jamaica Plain, Mass., and lives in California.

The first in her family to attend college, Castro struggled to manage schoolwork, finances and financial aid on her own. She recalls how, enrolling at Bentley, she didn’t truly understand what a loan was.

Now, the former Corporate Finance and Accounting major serves as secretary and board member for Generation Wealthy, while taking an active role in creating videos, writing scripts and appearing on camera as a contributor. All of this is in addition to her day job: revenue accountant for Netflix.

In October, Castro’s efforts with Generation Wealthy landed her on the prestigious El Mundo Boston 30 Under 30 list. “I’m just humbled … nothing has changed for me,” Castro says of the honor. “I keep doing the work that I’m doing because I’m passionate about it. It’s just nice to be recognized.”