Objective
Conceiving, building and scaling a business (pursuing a start-up) is a career path that is very different from the traditional career path, which may involve participating in one or more internships, followed by an entry-level job where you learn the ropes and then, quickly, as a Bentley grad, applying all you have learned to climb the ladder. However, there is one thing that is similar in the start-up career path. There are no shortcuts. One has to go through multiple steps where you can establish your credentials over multiple steps. These may be include building your idea, establishing viability, understanding customers and markets, developing a market strategy, establishing operational elements and much more. When the investors see that you have demonstrated due diligence at each step, they are much more inclined to work with you in the next step. Therefore, as a part of this process, an entrepreneur must often weigh different funding options. Of these options, perhaps the most important are Incubators and Accelerators.
Purpose
Entrepreneurs often use or or both of these options as a part of their start-up journey. This page serves as a resource for student teams to understand these options (Incubators and Accelerators). It provides some definitions, a sense of what Incubators and Accelerators are meant to be, how to effectively participate in these Incubators and Accelerators, and pointers to several external Incubators and Accelerators that you can access and participate in. It also allows you to think about how to develop your own strategy for participating in these programs, once you learn from the E-Hub Incubator program.
What is an Incubator?
The word in.cu.ba.tor /ˈinkyəˌbādər/ describes an enclosed apparatus that provides a controlled environment for the care and protection of small babies or an apparatus used to hatch eggs or grow micro-organisms under controlled conditions. That same perspective - helping a team of students to refine, develop and grow high-potential startup ideas (their baby) is at the heart of a start-up incubator. An Incubator (often within a university environment) is structured to operate locally and provide a host of resources such as mentorship (see E-Hub Mentor Neworks), a shared workspace for student teams (see the Somers Garage and E-Hub CIC desk), access to legal consultation (see E-Hub Legal Resources), guidance and help to develop products or ideas and experiments to improve product-market fit (see E-Hub expert consultants). With these elements, an Incubator (see E-Hub Incubator) can (often) provide seed funding, sometimes in return for a small stake in your start-up and (often) without anu equity in your start-up. The E-Hub Incubator also provides additional resources such as the E-Hub knowledge-base to understand funding options, explore different business models, and additional curated resources available on-demand.
The E-Hub Incubator and Beyond
If you are interested in developing your start-up, it is highly recommended that you start with the E-Hub Incubator. The alumni judges for the E-Hub Incubator will provide you honest, direct and friendly feedback that will help you develop your ideas. Even if you do not succeed in some of the phases of the Incubator, you will continue to have access to several resources. This is invaluable because you may be able to leverage personal funds or funds from friends and family (see Funding Options) but the knowledge base, expert consulting assistance and mentorship that you can leverage to build your ideas can be invaluable. There are a few other programs that may be of value to you as you continue down this path. These programs (some university-based incubators that are open to others, some that are tightly-coupled incubator-accelerator programs) can be valuable opportunities. See the Options to Consider tab on this page for additional possibilities. For may of these, the E-Hub coordinates and holds memberships across these pograms, If you are interested, talk to the E-Hub to find the best entry points into these programs.
References
- Hubspot. 2023. What is an Incubator. https://www.hubspot.com/startups/resources/what-is-an-incubator
- Chamber of Commerce. Undated. Business Incubator. https://www.uschamber.com/co/start/startup/business-incubators-explained
What is an Accelerator?
The word ac·cel·er·a·tor /əkˈseləˌrādər/ describes a person or a thing that causes something to happen or develop more quickly; in common parlance, it describes a device, typically a pedal, that controls the speed of a vehicle's engine. That same perspective - pushing a team with an early-stage startup in a fast-learning, fast-failure, and fast-growth mode through mentorship, education, and resources - is at the heart of a start-up accelerator. An accelerator may not be part of a university environment. Instead, it is more likely to be run by an independent entity that may be privately funded. A well-structured start-up accelerator is typically run as a cohort-based program for a fixed period of time (often three to six months) with intense mentorship, guidance and structure. In exchange for these services, the start-up accelerator often seeks a small equity stake in the startup (such as 3–10%). To leverage this mentorship and guidance from the accelerator, the team must be at at the right stage. Very early stage startups that are still unclear about their product/service idea, market segment, scaling potential, operations or value proposition may consider learning the basics by participating in an Incubator first.
Top Accelerators
It is difficult to rank-order different accelerators because their industry vertical focus may be different, their equity stake policies may be different, and their geographical focus may be different. The fit for a team building a start-up, therefore, requires individual conversations and guidance. The E-Hub, along with the network of mentors, can provide this guidance when the time is right for each team. Nevertheless, there are a few accelerators that are known because of their reputation, track-record and high quality mentorship they offer. They include:
- MassChallenge (Equity free funding, Focusing on AI, ML, Mobile)
- YCombinator (Uses SAFE (Simple agreement of future equity), Industry-vertical agnostic)
- Techstars (Equity plus Debt structure, Industry-vertical agnostic)
- 500 Startups (Equity stake plus SAFE with MFN clause (early investors receive same terms as future investors), Industry-vertical agnostic)
Getting into an Accelerator
Accelerators tend to be selective, competitive (some accept 2% or less of the applications). Because they tend to be short duration (often 3-6 months), include intense mentorship (drawing on the talent of a few individuals), and provide funding - they must marshall all these resources (time, talent and treasure) to ensure that they are focusing on teams and ideas (entrepreneurs) that, in their assessment, have the potential to succeed. Significant preparation is, therefore, essential to gain entry into the accelerator. Most accelerators have rigorous criteria such as (adapted from Neklo):
- Product or Service with a validated product-market fit with a proof of concept (POC) prototype or minimal viable product (MVP).
- Market Opportunity that points to sustainable revenue growth in a particular market segment with a competitive advantage.
- Traction demonstrated by initial success such as user engagement, revenue generated, customer acquisition rate, or others.
- Vision and potential for growth in terms of features for the product or service and revenue streams.
- Team with expertise and experience with a track record of successful projects or a skill set to engender trust.
References
- Best University Accelerators. 2024. https://www.boringbusinessnerd.com/post/best-university-accelerators-and-incubators
- Best Start-up Accelerators. 2024. https://neklo.com/blog/best-startup-accelerators
- HBS Insights. 2023. How to Create a Term Sheet for Investors. https://online.hbs.edu/blog/post/term-sheet-for-investors
Incubators vs. Accelerators
If you read through the descriptions of Incubators and Accelerators, it should be clear to you that they are a little different. For a start-up venture in early stages of their journey - particularly as they are developing their idea (product/service) - an Incubator program is the right first step.
- As the team enters the Incubator program, they will often see their assumptions challenged, their ideas questioned - but they will also learn a lot. They will go through this experiential journey help from multiple mentors. They will hear commentary and receive help from mentors who will provide them new perspectives and several suggestions. The team will learn that they have to be the ones who will make the final decisions, and quickly. An Incubator program will often be the first semi-structured approach the team will pursue as part of their entrepreneurial journey. Here, it will only be weeks or a couple of months before the teams will participate in the next phase. As a part of this, the teams will need to learn new skills, such as being responsible for managing seed funds (turning in expense reports), dealing with multiple deadlines, seeking help from different mentors, making use of the many resources that the Incubator program would provide and so on.
The knowledge the the team will gain as a part of their experience in an Incubator program will be invaluable as they leave the confines of the university (where they are likely to receive at least some preferential treatment from the program itself, the mentors and the judges most as fellow alumni). In contrast, as the team leaves the nest, they will need to be ready for greater scrutiny. This may happen as the team competes in other Incubators (beyond their own university) as well as Accelerators (note the acceptance rates for Accelerators). Therefore, the teams would want to prepare fully, learn about the evaluation criteria and much more before placing themselves in contention for programs such as other incubators and accelerators. A recommended path for a student ream (particularly as they are going through their student experience at Bentley would be to consider additional incubators, access new resources and mentors before moving to accelerators):
References
- University Lab Partners. 2021. Incubator vs. Accelerator: What's the Difference? https://www.hubspot.com/startups/resources/what-is-an-incubator
- HBS Insights. 2023. Startup Incubator vs. Accelerator: Which Is Right for You? https://online.hbs.edu/blog/post/startup-incubator-vs-accelerator
Incubators and Accelerators at Bentley and Beyond
Every year, universities, governmental entities, non-profit entities organize and run a number of incubators and accelerators. For a team interested in pursuing an entrepreneurial journey, they provide (a) multiple entry points as well as (b) multiple opportunities for progressing through this journey. As a team of Bentley community members, the E-Hub recommends the following sequence:
- Bentley E-Hub Incubator → Other University Incubators (open to all) → Accelerators → and Beyond
Please take a look at the funding journey options that an entrepreneurial team may consider to help in your decision-making.
Options to Consider
Here are some of the options you may consider, organized with attention to the start date. Most have an annual cadence, so you can plan ahead based on your stage in the entrepreneurial journey.
Program | Type | Organizer | Start Date | Description |
---|---|---|---|---|
E-Team: Pioneer Program | Accelerator | VentureWell | January + two more cohorts each year | Bentley E-Hub is an institutional partner with VentureWell. Provides $5k in non-dilutive funding, a training workshop for market discovery and kickstart your work. Grants awarded to universities, not to individuals or teams. You need an an innovation and a team (other students, advisors, mentors, etc), to qualify for the E-Team Program. Individuals do not qualify. Three cohorts per year: winter, spring, and summer. |
E-Team: Propel Program | Accelerator | VentureWell | January + two more cohorts each year | Bentley E-Hub is an institutional partner with VentureWell. Provides $20k in non-dilutive funding, traking workshop and more. Teams who have received a Pioneer grant and have successfully completed the Pioneer workshop can apply to Propel, the second stage in the E-Team Program. Three cohorts per year: winter, spring, and summer. |
Values and Ventures Competition | Competition | Texas Christian University: Institute for Entrepreneurship and Innovation | January each year | Open to undergraduate students in any university. Only 1 team allowed per university. If interested, reach out to the E-Hub. Teams must have a faculty/staff sponsor. The values-centered venture must contribute to the well-being of specific stakeholders through products, services and/or profits. Nonprofit ventures are not allowed. Prizes vary from 2k to the top prize of 40k. If invited to campus, TCU covers lodging, local transportation and most meals; the E-Hub will support travel to Fort Worth, TX. |
Rice Business Plan Competition | Competition | Rice Alliance | January each year | Open to start-ups with at least two current student founders or management team members (at least one current graduate degree-seeking student from a college or university) Described as the largest and richest student startup competition in the world. Prizes (1k to 150k or even higher), most in the form of convertible debt notes or equity investment, and most require the company to be (re)structured as a Delaware Corporation before receiving funding. Teams selected after screening applications, pitch presentations in person |
Heartland Challenge | Competition | University of Arkansas: Office of Innovation | January each year | Open primarily to graduate students (exceptional undergraduates ok). Students from any graduate program (not just MBAs) are eligible to participate. Participation requires video pitch, busines plan and in-person presentation if invited. Five teams selected (prize varies from 40k to 2k), but also prizes for video pitch, startup expo and more. If selected to pitch, the E-Hub will support travel to Bentonville, AR. |
E-Hub Incubator | Incubator | Bentley E-Hub | September each year | Open only to teams led by members of the Bentley community. Three phases (Sept, Nov, Feb) with increasing levels of non-dilutive seed funding (1k, 3k, 10k), access to MIT Orbit platform, mentorship, consulting assistance, legal help, and in later stages access to external resources such as a shared space at CIC. |
E-Team: Ascend Program | Accelerator | VentureWell | Currently not open | A program to validate your business model as you prepare for investment. It is designed for startups that have incorporated but pre-seed that have completed some work on customer discover and product-market fit. |
E-Team: Aspire Program | Accelerator | VentureWell | Currently not open | A program to develop your fundraising strategy. It is designed for starts that have incorporated, and now preparing to raise equity investment. |
More to be added |
This page is a summary of important considerations and jump-off point for additional exploration, not a comprehensive reference.