In today's fast-paced business environment, the responsible integration of AI is crucial for competitiveness. Our program equips managers with AI knowledge and strategies to drive innovation. It features a prompt engineering certificate component, along with guided instruction by four leading AI faculty, ensuring in-depth learning and practical application.
Leverage Technology for a Competitive Advantage
Understand A.I.
Understand of the role of Artificial intelligence in mainstream and emerging competitive environments. Build a foundation for better business inputs and outputs, leading towards more accurate and insightful results while maximizing efficiency.
Learn about Algorithms
Learn how algorithms can enhance market leadership strategically and responsibly.
Explore Ethical Issues
Explore the intersection of humanness and technology and the ethical concerns they pose.
Tackle Prompt Engineering
Learn how to direct AI to help you achieve your goals and boost productivity, guided by faculty AI experts. Gain hands-on experience with a cutting-edge Prompt Engineering tool from Bentley x Altruistic, building essential skills to craft effective AI prompts that enhance outputs and optimize model training.
How You Will Learn
This program is consisting of 3 in-person, full days. Gain a hands-on perspective using relevant tools and technology - Interact with ChatGPT, practice prompt engineering with other innovative prompting tools, and earn a certificate to fuel your career.
Day 1: (In-person)
8:30am-4:30pm (includes breakfast and lunch)
Digital Transformation
- Introduction to State of the Art AI
- Introduction to the Algorithms that are Changing our World
- Design, Data and the World of AI Engines
- Case Study: AI in Healthcare
Competitive Advantage and Leadership for the Use of AI
- The Blue Ocean Strategy for AI
- AI and its Inherent Use in Innovation
- New Horizons in Team Collaboration with the Use of AI
- Workshop: Generative AI and New Strategies
- AI Project introduction
Day 2: (In-person)
8:30am-4:30pm (includes breakfast and lunch)
Generative AI Tools
- Hands on Exercise with AI Tools, including Prompt Pilot
- Collaborative Intelligence and Symbiotic Division of Labor
Ethical Dimensions of AI Use
- Key Issues: Bias, Transparency, Privacy, and Safety
- Motivating Ethics
- Elements of Ethical Decision Making
- Case Study: Algorithmic Hiring
- Exercise: AI Use and Misuse
Day 3: (In-person)
8:30am-4:30pm (includes breakfast and lunch)
Using AI to Drive Innovation
- Exercise: AI Opportunity Identification
- Developing AI Business Plans
- Obstacles and Pitfalls Related to AI Usage
Managing Challenges and Implementing AI for Value
- AI’s Ability to Drive Innovative Solutions
- Workshop: Solutions & Opportunities for Your Company
Program Overview
Leaders responsible for strategy, growth, and or innovation from all industries that seek to leverage artificial intelligence to increase organizational capabilities and capture new areas of success.
- Curriculum can be adapted to the desired learning goals of the audience.
- Hands-on experience with modern AI technology and environment.
- No prior coding experience is necessary.
- Delivery Mode: In-Person (ask us about local hotel discounts)
Meet the Faculty
Jennifer J. Xu is a Professor of Computer Information Systems at Bentley University. She received her PhD in Management Information Systems from the University of Arizona. Her research interests include artificial intelligence, machine learning, business analytics, social network analysis, FinTech, healthcare informatics, and human-computer interaction. She has published more than 80 articles in Information Systems journals, books, and conference proceedings. She is currently serving on the editorial boards of Journal of the Association for Information Systems (JAIS) and Communications of the AIS (CAIS).
Jeffrey Moriarty (PhD) is a Professor of Philosophy and Executive Director of the Hoffman Center for Business Ethics at Bentley University. His current research centers around issues at the intersection of business ethics and political philosophy. He focuses on questions of distributive justice – in firms, markets, and states. This has led him to investigate the ethical aspects of compensation arrangements, including executive compensation. He enjoys teaching a range of courses, including business ethics, political philosophy, philosophy of sport, and more.
Mareike Möhlmann is Assistant Professor in Bentley University's Computer Information Systems (CIS) Department. She conducts research in the field of information systems (IS), focusing on topics related to the bright and dark side of digital platforms.
Has conducted extensive research and published several articles and cases on the role of technology in retail and service industries. Current research interests include use of large databases, interorganizational systems and electronic commerce. Consulting and executive education clients have included the Massachusetts Housing Finance Authority, the Asian Institute of Management's top management program, and Arthur D. Little, where he focuses on the strategic power of information systems in marketing and operations.
Program Details
In Person - February 26, 27, 28 | 2025
For exclusive hotel discounts through our network of preferred vendors, please contact us.
Program Cost: $5,250
- Program fee includes tuition, meals, and instructional materials.
- Register 30+ days in advance to receive a 20% discount automatically.
- Bentley Alumni receive a 50% enrollment discount.
For information regarding the alumni discount, contact:
Bentley University Executive Education
execed@bentley.edu
Bentley Refund Policy
Bentley University will grant a full refund for cancellations received at least 30 days before the program start date. A 50% refund will be given for those cancellations made prior to fourteen days of the program start date. No refund will be granted for those cancellations received after that time.
Get More Info
We are happy to answer your questions and provide more details about the program.
Contact Bentley University Executive Education at execed@bentley.edu
Supporting Our Community
50% Discount for Alumni, Non-Profits, Veterans, and Job Seekers in Transition. Inquire for more info: execed@bentley.edu.