Research

Daniel Everett discussed the documentary of his life living among the Pirahã people of Brazil in what began as a Christian mission and grew into an in-depth study of the tribe’s singular language and culture in which there is no God. The film, Grammar of Happiness, was featured in The American Association for the Advancement of Science (AAAS) Science Film Showcase on Wednesday, February 13.

Bentley Professor of Marketing Raj Sisodia and Whole Foods Market Co-Founder, Co-CEO John Mackey encourage free market capitalism and provide a business model for grounded, ethical business practice in their new book “Conscious Capitalism: Liberating the Heroic Spirit of Business.”

Why do marketers continue to get gender wrong? While many women’s gender roles have changed in the last 50 years, you would never know it from the types of ad appeals and product innovations companies are rolling out in order to capture the lucrative women’s market.

Papa Sarr, Bentley’s Director of the Center for International Students and Scholars, recently spent two weeks in Germany studying the country’s culture and educational system as a recipient of a Fulbright award to the U.S. – Germany International Education Administrators Program.

Noga was awarded a Professor in Residence with the global professional services firm and is spending her fall sabbatical working in the Chicago office to increase her understanding of the demands her students will face after graduation.

Dr. Khedija Arfaoui, a feminist activist and one of the leading intellectuals in Tunisia, joins Bentley as a visiting scholar with the Valente Center for the Arts and Sciences.

Bentley University welcomes two new Executives-in-Residence this fall. Michael A. Boss, PhD, MBA, and Nancy Hsiung, PhD, will collaborate on research and mentor students in Bentley’s newly established Center for Integration of Science and Industry.

Bentley University Professor Pierre Berthon developed the methodology to help determine which cities around the world have the most intellectual capital as part of the Greater Boston Chamber of Commerce Global Talent Index (GTI). Professor Ian Cross, director of Bentley’s Center for Marketing Technology, coordinated the project.

Leading scholars from around the world will gather at Bentley to discuss key texts in the history of Chinese medicine as a preparatory step in the editing of the Handbook of Chinese Medical Literature. Bridie Andrews, associate professor of history, will use a $24,820 conference grant from the Chiang Ching-Kuo Foundation for International Scholarly Exchange to organize the conference “Understanding Chinese Medical Literature” for August, 2012.

A group of Bentley University students teamed up with nonprofits Environmental and Energy Study Institute (EESI) and Consumers Union (CU) to survey consumer perceptions of energy codes, which are minimum requirements that builders must meet in order to ensure that homes comply with energy efficiency standards.